Jack Link's came to us once again for a holiday promotion to hep stir up some buzz about the brand. With the overall concept of "Messin With Sasquatch" we came up with the idea of trying to shave a holiday greating into the back of sasquatch. With a launch on the 15th of December we generated over 45k uniques to the brand promotion before the end of 2008.

back to work

Role: creative direction . design . strategy . work completed @ xylem .


Launch

_0001_jlholiday

_0002_jlholiday

_0004_jlholiday

_0005_jlholiday

_0006_jlholiday

_0007_jlholiday

_0008_jlholiday

_0009_jlholiday

_0010_jlholiday

back to work